Local
Web Marketing Program
This program is provided for our Web Site Hosting customers at
no additional cost.
Get
listings on search engines and in web directories.
Our main goal is to market your web site strongest within your
local market. That mainly includes performing in searches about
your hometown or local community in combination with the products
and / or services that you provide. We submit your web site to
the following Major Search Engines and Web Directories:
Collect
opt-in e-mail addresses and e-mail specials
to your customers.
If desired, we will install a form on your site that allows your
visitors to join one or more email lists. Email lists are used
to keep customers informed about special offers and / or events
at your business. You will be able to send out messages to everyone
on your list, as often as you would like. These tools are accessed
via your hosting account Control Panel.
Swap
or buy links to your site from other local web sites / directories.
We will advise you on what directories you might want to have
a web site link off of. Some are free and some require a small
monthly fee (like Bellsouth, www.realpages.com). Linking to and
from other local businesses that compliment you as well as your
church or other community sites are also great web link opportunities.
There are several good Yellow Page type directories
that you can get listed on for no charge including AOL, icflorida.com
(WFTV Ch.9), planetflorida.net, etc. We will assist you on getting
listed on these and other web sites.
Promote
your site URL offline everywhere you can - especially in your
local market!
Business Cards, Voice Mail, Radio, Newspaper Advertising, Auto
Lettering, Pens, Bags, Coupons... these are excellent places to
promote your web site. We will give you many ideas.
Run
a Web Site related special promotion.
Invite people to visit your site for an exclusive discount or
offer. You could also have a sign-up giveaway (goal
is to collect email addresses), raffle, contest, trivia, etc!
Swap
or buy banner advertisements on other sites.
The goal here is to target your direct market. A banner ad placed
on the right web site can produce a great deal of quality traffic
to you. Again, the key here is directed traffic. We will advise
and help you get set up with banner advertising on other sites
if desired.
Carefully
promote your site on newsgroups, chat lines, and e-mail discussion
lists.
Think about what group you are trying to market to. Then visit
web sites that they visit. Allot of web sites have message boards
and discussion groups. Reach Out!
Buy
sponsorships of sites or pages that your potential customers visit.
We will keep you informed about community sites that are in need
of sponsorships. A sponsorship on a local community non-profit
web site is a great way to provide traffic to your site. Most
sponsorships run on a yearly basis and break down to only a few
dollars per month.
Click
here for more info on our HOSTING
SERVICES